A Conversation with RMS Beauty
We asked Rose-Marie Swift, founder of RMS Beauty, to tell us the inspiration behind her products and her quick tips for daily skincare.
terrain: What inspired you to start RMS Beauty?
RMS: After many years in the fashion and make-up industry, I’ve learned a lot about the impact of daily exposure to chemicals in beauty care products. My background as an advocate for cleaner cosmetics came when my own health deteriorated years ago and through my research, I realized many of the chemicals that were in my body were also found throughout the beauty industry.
After the public's response to my website (www.beautytruth.com), the question always asked was, "What shall we use?" I started studying ingredients in our so-called natural cosmetics and I remained unconvinced that they offered anything that actually worked to the degree of purity that I wanted.
I created RMS Beauty from the heart and my desire is to offer a safe, beautiful, fashion-forward cosmetic line that is an alternative to the chemical lines that flood the market. Times are changing and people are slowly realizing that our beauty industry and our world we live in needs to be cleaned up.
terrain: What are the greatest benefits of using RMS Beauty products?
RMS: I have to say the biggest benefit is the fact that you have purchased something that is completely safe. Secondly, the product works synergistically with the skin, providing a beautiful interaction between ones skin and the makeup so it doesn't dry the skin or separate on the skin.
terrain: What’s the most important thing we should know about daily skincare and cosmetics?
RMS: The most important thing we should know is how to take it off. Most cosmetics contain some very undesirable ingredients that play havoc on our hormone, reproductive, and endocrine systems. Try to find the cleanest and least chemical laden beauty products you can.
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